Daniela Vrinceanu

June, 2011 - June, 2011

Full Time

[ ] Created monthly media budget forecasts, and account reconciliation with the advertising agencies used by the company for the promotional campaigns. In charge with developing various databases in Access related to the e-commerce activity on the company's website: to reflect the number of customers per product/service, number of viewers per product category, total volume of sales per period of time. Developed successful strategies to maintain an ongoing relationship with the members and loyal customers: monthly newsletters about the most recent additions on the website, specific discounts and incentives and discussion boards about various subject of interest for the customers. Collected regularly data about the main competitors on the market; prepared comparative analysis of the company's services versus the competition.

June, 2011 - June, 2011

Full Time

[ ] Performed regular financial analysis, including financial calculations of revenue and profit margin. Performed basic financial activities related to accounts payable and receivable, kept accurate reporting, and reported any delays in payments to Accounting Department. Prepared other ad-hoc financial reports and performed financial analysis as needed.

June, 2011 - June, 2011

Full Time

[ ] As part of the financial team in the University Behavioral Healthcare: Monitored expenses to ensure compliance with budget by performing monthly variance analyses. When not compliant, researched the reason of discrepancy and reported to management. In charge with analyzing the financial performance of a healthcare program with a budget of over $45 million annually: monthly expense reconciliations, trial balance accounts analysis, monthly invoicing, calculation of overhead and fringe benefits. Performed expense trend analysis on monthly basis as well as various accounting activities (journal entries, accruals, expense accounts analysis and reconciliation, cash analysis, accounts receivables aging reports, trial balance accounts reconciliations, etc). Prepared and performed the monthly financial statement analysis before their submission to the Controller's (individual and consolidated income statements, balance sheets, and other expenses and revenue reports). Prepared and organized the financial reports for the annual audit purposes. Also, in charge of preparing the annual budgets for the allocated programs.

June, 2011 - February, 2011

Full Time

BRISTOL-MYERS SQUIBB, [ ] As part of the Controller's Office team: Analyzed the global Intercompany profit activities: performed financial analysis for global markets, monthly and year-to-date trend analysis, investigated the variances of Actual vs Budget; analyzed the gross margin, the Net Sales and the Cost of Goods Sold (COGS) for global markets. Performed variance analysis related to the intercompany transactions: the Purchase Price Variances related to the sale of inventory from the manufacturing plants to the end markets; calculated and analyzed the Cost Exchange for the manufacturing plants based on the currency impact (monthly average rate versus the budget rate); calculated and analyzed the Price Exchange for the buyer markets based on the monthly average rate versus the budget rate. Prepared and analyzed the roll-forward for the intercompany profit reserve on monthly basis and presented it to the higher management. Calculated the allocation of Intercompany profit for Obsolete Inventory, prepared and booked the related journal entries. Responsible for the accounts analysis and reconciliation as part of the monthly closing. Coordinated the process of Inventory Revaluation and Intercompany Profit Revaluation for the global markets. In charge of managing the transfer pricing process: calculated the transfer prices for the new launched products based on the projected local gross margin, managed the transfer prices database in Access and Excel (over 17, 000 product codes) and analyzed the intercompany profitability based on the standard cost changes. Provided financial support during the yearly process of Budget and Projection: analyzed the changes in the manufacturing costs and transfer prices, and their impact to the intercompany profit. Prepared various ad-hoc reports in Excel required by the management, by retrieving and exporting the financial data from SAP, Hyperion / ESSBASE and Cognos. Proposed